How your product is presented in retail aisles is a big part of making a strong first impression on shoppers. Our highly experienced design team, supported by seasoned structural and graphic specialists, make sure that each display reflects well on your brand, engages shoppers and clearly communicates your product’s value.
We start with the best design team in the point-of-purchase business, but we don’t stop there. Pratt Display also takes a proactive approach to technology adoption. Pratt is at the forefront of the retail display and packaging industry, leading in expertise and innovation. State-of-the-art software and machinery produce displays that set a high standard for precision, durability and functionality.
Clients also benefit from an in-house business process consulting team trained to fine-tune your approach to display and packaging, including benchmarking against the rest of the industry.
Sustainability is Always Part of the Package
We demonstrate our commitment to sustainability by building displays from linerboard made with 100% recycled material. Our designers look to use less raw material through board-use efficiencies — allowing us to use less energy and fuel for manufacturing and transport, and to pass on cost savings to the customer.
Teaming with Pratt Display adds credibility to your commitment to green business practices. Based on the materials you choose and the run size of your project, we provide clients with scorecards, which put the sustainability of our processes and materials into easily visualized terms: trees saved, gallons of water saved by choosing recycled content.
Structural & Graphic Design
Armed with high-quality raw materials and the latest software and machinery, our structural and graphic design teams provide expert service from concept to installation.
We work hard to keep clients informed and empowered in the design and construction of the displays that will speak to their brand’s value.
Our design team consults with the customer to run through the process and identify ways to streamline in three key areas: quality, time and cost. By starting with templates and then customizing for clients’ specific needs, we’re able to reduce costs, identify manufacturing efficiencies and save on labor involved in assembly.
Why choose Pratt Display?
Get Local, Personalized Service
What works in stores in Nebraska might not in stores on Long Island. That’s why Pratt takes a regional approach to the design and production of displays and packaging. Our regional studios know the local retail climate inside-and-out. With designers and account managers well versed in the local retail landscape, we bring the reach and resources of a national firm to the regional level. Proximity to both our clients and their retail partners allows for personalized service and cost savings on shipping and installation.
Visualize Your Display Early on with Detailed Renderings
Pratt Display offers you the ability to visualize displays at all points in the process. Using the latest software, including Artios CAD, CAPE, TOPS, Illustrator, Photoshop, Strata 3D, SolidWorks, and Autodesk 3D MAX, our design team can create detailed renderings, specifications, die-lines, pallet patterns and other design-specific files and documentation.
Eliminate Surprises with High-Quality Mock-Ups and Samples
You shouldn’t have to wait until displays and packaging end up in stores before you get a feel for how they’ll showcase your product. With detailed mockups created by large-format inkjet printers, you’ll know exactly what you’ll be getting before it’s too late to make adjustments.
Our studios are also equipped with Konsberg XL-24 cutting tables so we can create production quality samples for fit and feasibility validation.
Our clients won’t deal with surprise damage when displays arrive at mass retail locations. Ship testing means that all displays will be structurally sound. Pratt displays come through transport, distribution and delivery more than just intact, but as impressive and engaging as when they left the manufacturing facility.
We leave nothing to chance. Especially when it comes to the integrity and appeal of our display products. Every display is ship-tested in our ISTA-certified lab to make sure it arrives to the retailer in impressive shape.
Our lab conducts extensive testing to protect against nearly every threat our display may face on the way to the retail location. This includes strength and surface analysis, cyclic humidity studies, UN-DOT-Hazmat and ISTA shipping container certification, Amazon, UPS and FedEx testing, and paper and board/box testing. Test results are provided to customers in a comprehensive and detailed report, so you won’t have to deal with unforeseen issues when displays arrive at retail stores.
Any concerns will be addressed by our lab’s troubleshooting and support.
In a rapidly changing industry, our clients benefit from nimble and flexible manufacturing capabilities. Pratt Display delivers in key areas to help our clients keep up with growing demand and exacting brand standards.
Top-quality displays start with an investment in the latest technology, including 7-Color Martin DRO 1628 NT HBL rotary die cutters, high-speed multicolor presses and Automatan Litho Laminators, as well as the latest electrostatic Model EM labelers. Also enjoy precise finishing work that’s the result of the flexibility of flat-bed die cutting capacity provided by both large- and small-format specialty folder-gluers.
Pratt Display’s production facilities offer clients the scale to handle large runs and high output, as well as the agility to turn around small runs quickly and cost effectively. Our advanced digital print capabilities drive flexibility and efficiency to support late-stage differentiation opportunities, including retailer-specific events, campaigns aimed at small regional markets or test audiences, and demographic-specific displays.
To ensure that we’re always able to meet clients’ changing needs at a moment’s notice, we keep capacity available at all times. We’re prepared for quick setup and short-run manufacturing.
At Pratt Display, we believe that to be a reliable partner to our customers, we should always have a backup plan. In the event a machine breaks or is in need of repair, we have redundant equipment across our manufacturing network to ensure uninterrupted service. That way, you’re not stuck waiting out unforeseen delays, and you can depend on us, even as your needs grow.